SportsPower Busselton owners Ken and Barb Clarke and Deon Homer pride themselves on offering a wide range of products across a multitude of sports with a core focus on footwear and apparel.
"Busselton is a special place; we are an active community, we hold world-renowned sports events and are provided with so many opportunities for locals to participate, and we are fortunate to be able to play a part in this," Ken said.
"We are 100 per cent locally owned and operated and pride ourselves on giving back to the community; supporting those customers/clubs/businesses who support us."
"On average we donate over $10,000 per year to numerous clubs/schools/foundations as well as discount vouchers which we hand out to local clubs."
In the early years, the store stocked a combination of surf, fishing and sporting goods, however, in later years the focus became totally on sporting and fitness.
Today SportsPower Busselton places an emphasis on stocking a large range of the latest gear with the best brands, making it a destination store.
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"If you are looking for personal service and the ability to touch/feel/try on products, we are able to provide this," Ken said.
"There are numerous technical aspects to sports footwear, hardware and apparel, and when it comes to getting the correct product and fit, you should always touch/feel and try on before you buy and seek advice from staff who understand these technical features."
"We pride ourselves on the growth and development of our staff so when you come in for a visit you experience the best advice and knowledge which sets us apart from our competitors."
"We are your local experts."
The team at SportsPower Busselton call on many local service companies to assist the business, from printing, carpet cleaning, computer technicians, window cleaners, security monitoring, vehicle mechanics, newsagents, fuel stations and they employ local people all while offering a big range at competitive prices.
"We are fortunate to have had a loyal customer base for many years and it is because of these customers we have been successful for 20 years now."