One of the world's largest ridesharing services will officially launch in the South West in the coming weeks as part of a nation-wide expansion.
Busselton and Bunbury are among 18 new Ola regional hubs to launch Australia-wide, with the company actively recruiting rideshare drivers in the area.
As part of the launch, Busselton customers will receive 30 per cent off all rides for their first two weeks of using the service.
It is understood that those that undertake driver training ahead of the launch will also receive an incentive.
The company, which is currently Australia's fastest-growing rideshare service, is expected to be accessible to nearly 90 per cent of the Australian population by the end of this quarter.
Ola Australia and New Zealand managing director Simon Smith said offering services in Busselton and the South West region would bring more competition and more choice to both rideshare users and drivers in the area.
"Since launching in this country two years ago, millions of Australians have benefitted from riding with Ola and it's time we gave the same choice to people in Busselton," he said.
"We also want to offer drivers in the area the opportunity to make more money on their own schedule.
"Whether it's driving on the weekend, during morning and evening commutes, or just in their spare time."
The service currently operates in Brisbane, the Gold Coast, the Sunshine Coast, Toowoomba, Adelaide, Perth, Canberra, Sydney, Newcastle, the Central Coast of NSW, Melbourne, Ballarat and Bendigo, as well as 15 locations in New Zealand.
For details, or to register, visit www.ola.com.au