Busselton may soon become the primary destination for Christmas lights in WA, with free night-time cruises already taking off in the canals.
Taking inspiration from the hugely popular lights displays in Mandurah, the land developers of Newport Geographe are on a mission to make Busselton's canals a new Christmas lights hotspot for South West WA.
For the third year running, the public are able to book in for free Christmas lights cruises, complete with Christmas music and Santa himself at the wheel as boat captain.
The lights tours offer three trips per night, with a cruise departing every 30 minutes from 7.30pm - 8.30pm, every Wednesday, Friday and Sunday night.
Marketing manager Mitch Hector said the organisers hope to establish the lights as a long-lasting tradition, in a bid to boost more tourism for the area.
"Our prime objective is to transform the Geographe canals into the Christmas lights destination for the South West," he said.
More than 100 homes at the canals are participating this year, all competing for the public vote with a grand prize of $1000.
On top of the grand prize, five runner ups will also receive $100 each.
The cruises are sponsored by Newport Geographe, WIN Network, Busselton Dunsborough Mail, City of Busselton, Port Geographe Marina and Swan Dive.
Visitors can book free tickets and vote for their favourite displays online at portgeochristmascruise.com.au
